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Net Promoter Score Pitfalls To Avoid

Net Promoter Score or NPS can be a tricky process to get right. There are many parameters that impact the execution and efficiency of the process. Even after the survey is concluded, it is paramount to close any loops with the customer. Below we highlight a few pitfalls that should be avoided while designing and executing the NPS.

NPS-Pitfalls-to-Avoid

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Understanding Agency Sentiment

In our previous blog article, “Using AI for Increasing Agent Productivity,” we discussed how many insurance companies can only analyze agent productivity based on the premiums written and the loss ratio of their network of independent agencies. In part 2 of our series of articles on “The Top 3 Emerging Trends for Agent/Advisor Analytics Using AI”,  we will focus on the benefits of understanding agency sentiment for insurance companies that utilize a network of independent agencies.

Using AI for Increasing Agent Productivity

Currently, many insurance carriers can only analyze agent productivity based on the premiums written and the loss ratio of their network of independent agencies. Looking only at past results doesn’t necessarily provide an accurate view of how an insurance carrier can increase agent productivity going forward. By using AI for increasing agency productivity, insurers can now predict the best course of action as opposed to waiting to review past results.

AI Lessons From a Mind Master and a Grandmaster

Chess and similar games have always been used to measure the “intelligence” of machines. Chess grandmasters have always seen an able sparring partner in a good chess engine running on a capable computer. The positional evaluation, which comes by intuition and is honed and sharpened by unforgiving hours of grueling practice, can be expressed as a set of mathematical models that fast computers can use to create gameplay.